What is Power 106?

Power 106 (KPWR-FM 105.9) is Southern California’s #1 Hip Hop radio station. Power 106 is a Rhythmic Contemporary Hit Radio station, and you’re likely to hear some of these Grammy Award® winning artists on Power 106: Jay-Z, Eminem, Mariah Carey, Usher, 50 Cent, Kanye West and more of today’s hottest artists.

More than 2.8 Million listeners tune-in Power 106 every week, and our listening audience is as diverse as the general population is in Southern California. 51% of L.A.’s young Latino audience tunes to Power 106, and 25% of L.A.’s Africa-American audience tunes to Power 106 each week. Our core (P1) listeners are Adults 18-34 and Adults 18-49. Power 106 is ranked #1 with many different demographics, and will most likely reach your target demographic! Click Here to see a coverage map of the Power 106 radio signal. Power 106 is all over Southern California with 5 station vehicles at more than 2,500 promotional stops each year!

Consider This…

Consumers spend 85% of their time with ear-oriented media, such as Radio, but spend only 15% of their time with such eye-oriented media as newspapers and magazines! Consumers in Southern California spend an average of 3-hours every day listening to Radio, and generally, are only tuning to 2-3 stations on the radio dial.

Does It Cost A Lot of Money To Advertise On Power 106?

No matter what your marketing budget is we’ll work to make sure your campaign reaches the most listeners and delivers the best results for you. Whether you’re looking for promotions, on-air giveaways, a Power 106 vehicle present at your event, a Power 106 DJ/Jock endorsement of your product/service, sponsorships at our SOLD OUT concert events, or even email marketing to our opt-in database… your success is our ultimate success!

For Advertising Information Contact

Irma Barrios
[email protected]
(818) 640-5188

Ventura Montoya
[email protected]
(310) 292-3826