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Rihanna can’t be stopped. Not only does she hail as queen of some of R&B’s biggest hits (“Work” with Drake), she also kills it when it comes to fashion. Beyond that, she recently launched her Fenty Beauty Line.
#GALAXYCOLLECTION. LIMITED EDITION. Get the intergalactic fam while you still can! @fentybeauty
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In just one month, Badgalriri’s Fenty Beauty line cashes out at an outstanding $72 million, as reported by Tribe Dynamics. This lands her in the third spot for earned media value behind Anastasia Beverly Hills ($97.3 million) and MAC ($77.1 million). In addition, Rihanna beats out other popular makeup brands such as NYX, Too Faced, and Urban Decay.
Get it, Rih!